2045 ESSENTIALS
Unparalleled Targeting, Maximum Performance, Guaranteed Outcomes.
Discover Our Essentials Solution & Connect With Your Audiences With Guaranteed Outcomes
Transform The Way You Buy Media
No single ad platform provides a complete view of user intent, causing brands to miss targeting opportunities and face inefficiencies.... UNTIL NOW!
How It Works
Features & Benefits
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Guaranteed performance measured through value-added MMM.
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Access to cookie-less audience data from DV3, TTD, Bell, Amazon, Loblaw, Samsung, Yahoo! & Clearline for holistic targeting.
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Full utilization of platform features across content, audience, location, purchase data etc. ensuring no missed opportunities.
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Extends reach beyond traditional walled gardens into untapped inventory.
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High-definition reporting, allowing precise platform comparison.
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Run more audiences against relevant inventory for better aggregate performance.
Achieve Key Objectives
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Ensure ads reach relevant audiences across all integrated platforms.
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Prioritize highly targeted audiences over broad reach, maximizing performance.
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Test and optimize different signals (deterministic, probabilistic, contextual, location, purchase data) in and across each DSP.
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Shift resources to the highest-performing platforms & tactics mid-flight during campaigns.
Solve Challenges
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Wasted Ad-Spend:
Eliminate risky new media-trials, only pay for media that performs.
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Fragmented Audience Data: Consolidate data across DSPs for a unified targeting strategy.
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Manual Workloads:
Automate targeting selection and campaign setup saving valuable time.
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Transparency & Reporting:
Obtain detailed reporting to compare granular performance across DSPs.
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Optimization Inefficiency:
Optimize spend by shifting resources to the best-performing tactics in real-time and across platforms.
Expand Audiences & Enhance Efficiency
2045 Essentials integrates all leading platforms into one automated activation solution, enabling brands to leverage hyper-granular audience targeting across platforms.
It does this by integrating all major platforms into one seamless, automated workflow, with precision targeting, real-time optimization, and holistic reporting for guaranteed outcomes.
